Define standards
Campaign requirements, thresholds, and references remain attached to the campaign.
For brand teams
Give every creator the same campaign expectations. FrameGrade reviews each video against your standards, applies the configured outcome, and returns clear revision guidance when something needs to change.
Summer Launch standard
One standard applied across every creator
Brand requirements
Avery R.
Submission 01
Jordan M.
Submission 02
Taylor K.
Submission 03
Consistent evaluation does not depend on which creator submitted the work.
The consistency problem
Campaign expectations can be clear on paper and still drift across creators, reviewers, and revisions.
At volume, small interpretation differences become operational risk: missed requirements, uneven feedback, and creator work moving forward before the brand has the evidence it needs.
Where standards drift
The same brief is interpreted differently by different creators.
Required disclosures or product moments are missed during review.
Revision guidance changes depending on who reviews the submission.
A campaign requirement is discovered only after content is approved or scheduled.
From standard to decision
The campaign setup stays connected to the evidence, outcome, creator feedback, and next submission.
Campaign requirements, thresholds, and references remain attached to the campaign.
Every creator submission is evaluated against the same relevant campaign standard.
Ready work advances while failing work receives the configured outcome.
Requested changes explain the requirement and the specific correction needed.
Reference-based review
Attach a reference asset when a campaign needs to preserve a successful hook, product sequence, or creative format. FrameGrade can evaluate future work against the relevant criteria without requiring a pixel-for-pixel copy.
Explore reference reviewApproved reference · Unboxing v3
Opening hook
Concrete comparison criterion
Product sequence
Concrete comparison criterion
Closing CTA
Concrete comparison criterion
Brand outcomes
Different creators are evaluated against the same relevant campaign requirements.
Configured campaign rules are evaluated before content advances to its next step.
Explore decision controlsCreators receive specific fixes tied to the requirement that did not pass.
Explore creator feedbackFor brands
Configure the campaign once. Let FrameGrade review every relevant creator submission.